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  • Join Our Team! Hiring A Business Development Director (+ Other Exciting Roles!)

    *+-Summer is almost here. Time to start thinking about beach trips, outdoor concerts, and…a new job? If you’re in the market for the latter, we have some exciting openings to check out. Visit our careers page for information about all available positions and take a look at some excerpted information from our Business Development Director post below: BUSINESS […]

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  • Thanks for coming to Spring Cocktails w/ Magnet [Photos]

    *+-Last Thursday, we enjoyed a night of drinks and catching up with clients and colleagues. Thanks to all who came out to celebrate spring and the launch of our Premium Content Distribution Network.** Check out a brief slideshow of images here — and we hope to see you at another event in our office soon! ** A […]

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  • Gotham Media’s VC Forum & Whiskey Tasting [Here @ Magnet, 4/23]

    *+-We’re excited to host Gotham Media’s annual VC Forum and Whiskey Tasting again this year. It’s always a great event that brings some of the brightest (and most successful) minds in venture capital together with entrepreneurs to discuss the current industry climate. Plus, there’s whiskey, so it’s a definite win-win for all. This year, the […]

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  • Broadcast To Your Audience Using Google Hangouts On Air

    *+-Last week we hosted a live Google+ Hangout On Air about the value of….Google Hangouts On Air. It was very meta. We figured, what better way to demonstrate the platform’s value than by showing how it works in real-time? Hosted by two of our in-house experts (Director of Production John Santora and Associate Producer Fernando Maldonado), […]

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  • Content Chaos: Navigating the Path to Engagement [Interview with Andy Seibert]

    *+-Each year, The Content Council produces an event geared toward C-level executives that focuses on the latest trends, content strategies, research, case studies, and more. This year’s conference is to be held right here in New York City, from March 22-24 at the Gansevoort. Our CEO Megan Cunningham will moderate a panel during Monday’s packed schedule (see the full […]

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  • Adobe Stands Out With Corporate Responsibility Efforts

    *+-We get a particular type of joy from working with clients who focus their time, money, and influence on creating social change. One such client is Adobe, whose Corporate Responsibility initiatives focus on education, sustainability, and community. As a large part of that, the Adobe Youth Voices program operates with one mission in mind: to ignite “young people’s Creative […]

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  • #DearMe: The Women of Magnet Media Celebrate International Women’s Day [VIDEO]

    *+-International Women’s Day is coming up on Sunday, and is dual part call-to-action and celebration. By definition, it’s “a global day celebrating the economic, political and social achievements of women past, present and future.” That future part is key, because it’s a day of looking back, but also one of thinking ahead and moving forward. This […]

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  • Creating a Brand Character: Can it Make a Difference?

    *+-Readers, viewers, gamers — anyone entrenched in a story big or small inherently seeks an emotional connection with its characters. It’s what makes it possible to stay up all night binge-watching your new favorite show, to feel tears well during an inspiring commercial, or to read that same amazing novel three times over. Successful content marketers know this character-driven […]

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  • Inside the Magnet Media Production Studio: Green Screen & Visual Effects

    *+-With a green screen, it’s possible to appear as if you’re anywhere, at any time; it gives you a certain freedom to get creative with special effects and visuals. For a recent project with financial services company Bankrate, we filmed influential financial editor, author, and speaker Jean Chatzky in our NYC studio with the screen behind her. Our […]

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  • Are Super Bowl Ads Digital Content?

    *+-This year’s Super Bowl was the most watched television event in U.S. history — and shattered previously held live streaming records — facts that make room for the big question: are Super Bowl ads worth it? Does having the largest captive audience of all time justify a $4.5 million price tag for 30 seconds of air time? […]

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