Close
You are here: Home » Archives for Co-Viewing

Co-Viewing

Second Screen Roundup, E3 Edition: SmartGlass, Wii U, and Cross Play

Television’s summer season kicked off recently, and the new shows are more social than ever. In fact, Trendrr announced that social activity surrounding prime time shows is up 194 percent from last year. Just check out this chart from Advertising Age. Even the news is finally getting on board. To cover the Diamond Jubilee, the [...]

View Details

Second Screen Roundup : Social TV Study, Sweepstakes, and Hulu Plus

Second screen technology—viewing on a mobile device while watching TV—has been booming since our last roundup. The social media marketing firm Trendrr and Ad Age put together an infographic showing the social TV ecosystem of 2012. Pretty crazy, especially considering only about a dozen of them existed in 2011. Last week, media conglomerate Viacom released [...]

View Details

Ad Age Social Engagement / Social TV Conference 2012: Second Screen Roundup

Theme of the Day: Engage Before, During, and After. On Wednesday, Advertising Age held its first conference dedicated to the changing landscape of television, the Social Engagement / Social TV Conference at the Hilton, New York. An impressive lineup of presenters and panelists from networks and social platforms was assembled before a full ballroom to [...]

View Details

Second Screen Roundup: Social Rewards, Idol Yap, Shazam UK & NHL PrePlay

(Images via PrePlaySports.com and Shazam.com) The “Second Screen” aka “Social TV” aka “Co-Viewing” movement continues to gain steam as TV networks look to new ways to keep viewers engaged with their programming. While pundits argue TV watching is meant to be a passive experience and a chance to unplug and tune out, research shows that [...]

View Details

Second Screen Roundup: Game of Thrones, Red Bull Shazam, Fanatix & Yap.TV

(Photo by Scott Macklin, via LostRemote) We continue to watch what’s happening in the Second Screen/Social TV space, particularly the latest app releases and news. I can’t possibly start without including the fantastic image above, which LostRemote posted this week of a group of kids taking “second screen experience” to the ultimate level during the [...]

View Details

Interview: Jason Ary of DISH Network on Second Screen and the Future of Television

As part of our ongoing coverage of the Second Screen and the constantly evolving state of technology and entertainment, we’re pleased to share a quick exchange with Jason Ary, Mobile Lead at DISH Network. Thanks to Jason for taking time out to join us.

View Details

Social Hollywood Roundup: The Social…ahem…Super Bowl

If you’ve been following our series on “Social Cinema,” you’ll know we’ve set ourselves the task of rounding up the latest news and initiatives by the movie industry to capitalize on technology and our socially connected culture to reach and engage viewers in hopes of boosting declining ticket and DVD sales. As we’ve followed the [...]

View Details

Xbox 360: A True Multimedia Platform for the Living Room?

Why Your Cable Box Cries While You’re Gone. So the story (more or less) goes like this: It’s the spring of 1999, Sony had just announced the PlayStation 2, Sega may or may not have realized the Dreamcast was subsequently doomed (though it would not be released until later that year), Nintendo GameCube was fracturing [...]

View Details

Year in Review: Co-Viewing Comes of Age in 2011

Cord cutting was on the rise in 2011, leading the television industry, in search of a more effective way to engage viewers, into the translucent arms of the second screen. While we are still in the early stages of what exactly the second screen viewing experience will ultimately entail, there are many significant advances that [...]

View Details

Producing Killer Apps: A Producers Guild Panel on the Challenges and Opportunities of Mobile Apps

Last night I attended a panel on Producing Killer Apps: What Producers Need to Know Before Going Mobile held by the Producers Guild of America New Media Council East at the 57th Street Screening Room in New York. A knowledgeable lineup of mobile application developers and producers drew a sold-out crowd eager to learn from [...]

View Details

← Previous Entries