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Tip Sheet: 5 Tips for the New Facebook News Feed

Last week at the Facebook headquarters in California, Mark Zuckerberg announced the biggest update to the News Feed since first releasing the feature in 2006. The update can be divided into three major parts: a greater emphasis on images, more user control over content, and alignment with Facebook’s mobile app experiences. “We want to give [...]

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Second Screen Roundup: Project Runway, ConnecTV, and Suits Recruits

Last week, The Wrap referred to the second screen as the new “wild west of television,” because of the rapidly increasing competition and no clear rules on how to do it right. Well giddy up, because some people are starting to strike gold on this new frontier. The three-part miniseries, “Hatfields & McCoys,” finished with 14.3 [...]

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Social Cinema Roundup: Prometheus, Katy Perry’s Timeline & Piranha 3DD

Yesterday, the Wall Street Journal ran a story and online video on the mutually beneficial relationship between celebrities, the entertainment industry, and social media. Even though we’ve been writing about this for months, we’ll take the high road and let it go without an, “I told you so!” The important thing is that the concept of social [...]

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Facebook’s New Timeline Apps for Social Commerce

Did you know that the first product ever sold on Facebook was a floral “birthday cake” from 1-800-Flowers on July 8, 2009? Since then, social commerce, especially over the social network, has become a more and more sophisticated process, especially with the introduction of new apps for Timeline. What do Facebook’s new Timeline apps mean [...]

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Thank You Facebook: IPO, Zuck’s Wedding, New Features, And Lawsuit Dominates News

(Editor’s Note: This is Ryan W. Neal’s inaugural post as Editorial Assistant at Magnet Media. Welcome!) This probably isn’t a shocker, but Facebook-related stories dominated headlines today across the web. What is interesting is how different the top stories were from site to site, showing just how much people are thinking about the now publicly [...]

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Week in Review: 'The New iPad' On Sale, Timeline Apps, and Pinterest Profiles

It was another busy week in the digital space. “The New iPad” aka “iPad 3” aka “iPad HD,” announced a few weeks back, debuted at Apple Stores today with its usual panache. Steve Wozniak was first in line as always, but many are still wondering what to call it and whether the late Steve Jobs [...]

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Facebook Timeline Brand Pages Have Arrived. Here’s What You Need to Know.

After learning more about Facebook Timeline for Brand Pages, get to work with practical advice in our Tip Sheet, “5 Tips for Facebook Timeline Pages.” Download for FREE now. Timeline keeps on slippin’, slippin’, slippin’…into the future… Last week, Facebook unveiled its new Timeline for Pages at its first FMC / Facebook Marketing Conference in [...]

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Week in Review: Facebook Timeline and Netflix No Longer Seeing Starz

Busy week. Here are some of the top stories on our radar…

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Facebook Rolls Out Timeline for Pages, Changes to Ads

As you’ve likely heard, yesterday Facebook made good on its expected announcement of Timeline Pages for Brands at its first FMC / Facebook Marketing Conference in New York. After rolling out Timeline for all users over the last few months (and with many early adopters making the jump last fall), it was only a matter [...]

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What Does Facebook Timeline Mean for Brand Marketers?

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In the eight years since its inception, Facebook, the brainchild of Mark Zuckerberg and Eduardo Saverin, has had its fair share of rollercoaster ups and downs through planning, legal battles, and the evolution of the social network. However, both everyday and professional users of the tool have also had come along on for the bumpy [...]

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