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Send The Right Message: Video Chats For Open & Honest Communication

Recently, a friend of mine posted on her social media feed that a guy she had been seeing had left a warm and lovely phone message on her voicemail. A message that was fully intended for someone else. Her story got me thinking about how we communicate using technology. My first thought was that if [...]

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Google Plus Hangouts :: Magnet Minute [video]

This week on the Magnet Minute, Amy talks about Google Hangouts, a video conferencing feature of Google Plus that continues to be a popular way of bringing people together online, whether for fun or for business. Google Hangouts are essentially video conferences with some additional bells and whistles. You can have up to 10 video [...]

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The Year in Content, Media, and Marketing [Infographic]

Each December, journalists of all kinds give their take on the previous year and the major events that defined it. Thanks to the digital age, we can now use big data to reflect on 2012 and see which events really mattered the most to people. Sparksheet took some of the year’s major events and cross-referenced [...]

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2012: The Year of Crowdfunding. What Makes a Successful Campaign?

At year’s end, the key question you are probably asking yourself: What makes a successful crowdfunding campaign? The answer, not as easy as the question, is many things for the different types of campaigns and platforms. What works on a massive crowdfunding platform like IndieGoGo, a global operation that features over 100,000 projects, will probably [...]

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Magnet Media Labs: Spreecast Social Video Chat Platform

Spreecast is a live, group video-chat platform that in many ways is similar to the functionality of Google + Hangouts. Launched in 2011, Spreecast says its goal is to, “create the web’s next conversation platform using interactive video and the social networks you love.” It allows users to join in on live conversations using video, [...]

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What’s an RSS Feed? :: Magnet Minute [video]

RSS stands for Really Simple Syndication, which is a way of subscribing to a website or blog differently than email updates. Each website has its own RSS feed address that you enter into an RSS reader that will then update automatically every time a new post is published. So instead of going to each blog [...]

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Second Screen Roundup: Olympic Edition

Nothing makes more sense for second screen technology—using another device like a smartphone, tablet, or laptop while watching TV—than professional sports. Long before the term was even coined, Fantasy Football players would crowd around a TV on Sunday afternoons, frantically clicking refresh on their laptops to get the latest statistics from around the league. Second [...]

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Google Plus for Business: Magnet Minute [video]

Yesterday, Ryan McBurney shared some insights into the power of Google+ for brands and businesses, as well as some actionable advice in our latest downloadable FREE Tip Sheet. Continuing with that theme, in our latest Magnet Minute video, Amy shares her own thoughts on why your business should be on Google Plus as a part of your [...]

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Google+ Is More Powerful Than You Think (+ FREE Tip Sheet)

To start this post off the right way, I think a happy belated birthday is in order to the nerdiest, most technology-savvy one-year old I know, Google+. Cheers! What a year it’s been. While being ridiculed and labeled by many after its one-year mark as a “ghost town,” it’s hard to deny that Google+ has [...]

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Infographic: Why Google+ is Good for Business

If you think about social media as a family, Facebook would be that oldest child (let’s ignore the fizzled out MySpace that is still pursuing a career in music) that got straight A’s in college before striking it big in the business world. YouTube came next, quickly becoming a star in showbiz while the next [...]

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