Close
You are here: Home » Archives for Social Media Marketing

Social Media Marketing

Brand Meltdowns, Paid YouTube Channels & First Tastes: Magnet Media Labs Podcast #19

In our 19th episode, the Magnet Media Labs team discusses stories from the past few weeks including YouTube’s initial rollout of 30 paid subscription channels, some missteps and mea culpas from Mountain Dew, a public Facebook meltdown from Amy’s Baking Company, branded video from Bombay Sapphire, and we watch a viral video (and discuss exactly [...]

View Details

Facebook, Twitter, LinkedIn: Where Does Your Audience Live? :: Magnet Media (video)

On this week’s Magnet Minute, Amy discusses how social networks like Facebook, Twitter, Linkedin and Google Plus function differently and how each might best serve your specific audience. So before you jump in and launch a presence on these networks, consider her analysis. Facebook may be the biggest social network in the world, sure, but that [...]

View Details

Engage Your Audience Using Nostalgia :: Magnet Minute [video]

This week on the Magnet Minute, Amy shares advice about engaging your audience on social media by bringing up nostalgic moments. It’s no secret people like to share memories with others, but most online sharing is about the present moment. Nostalgia is a great way to strike a chord with your audience; a way to remind [...]

View Details

Future Phone Booths, Facebook Home Phone & YouTube Grows Up: Magnet Media Labs Podcast No. 13

Ok, so we missed a week and lost our podcast co-founder / “Mayor” / only-labs-host-to-appear-on-all-previous-episodes, Ryan W. Neal. We did actually record a farewell episode last week, but alas, the tech gods did not smile upon us and some technical issues made it unsuitable for sharing. But that was then and this is now. We’re [...]

View Details

How to Connect with Online Influencers :: Magnet Minute [video]

This week on the Magnet Minute, Amy shares some advice on how to research and approach an online influencer to help you market your brand through influencer marketing. Regardless of what you’re asking for, make sure you know your influencers. This includes reading their latest content and being familiar with the tone of their community, [...]

View Details

Infographic: How to Grow Your Twitter Following

Twitter continues to be an important part of any inbound marketing strategy and is a great way to discover and be discovered by users with similar interests. In this “40 Ways to Increase Your Twitter Followers” post, Jeff Bullas included the infographic below from Twiends, which outlines some solid tips for growing your Twitter footprint. [...]

View Details

Events This Week: Advertising Tech, Social Media Agency Day & BigScreen LittleScreen

Spring is here (or at least trying to be), and events are sprouting up everywhere. Here’s a quick list of some of the events this week that caught our eye in the startup, tech, and content marketing communities here in New York and beyond from  Gary’s Guide.

View Details

Brands on Tumblr :: Magnet Media Minute [video]

In this week’s Magnet Minute, Amy shares some examples of big brands using Tumblr to engage their audiences. You may remember the primer video on how you can use Tumblr for your business’ online presence, so hopefully you’ll see some interesting strategies here and come up with ways to incorporate Tumblr into your digital marketing [...]

View Details

Events This Week: Breakfasts, Conversations, Mixers, and Forums

Spring supposedly started last week,  but you wouldn’t know it if you live in New York. It was even snowing a bit this morning. Luckily, there are plenty of indoor events happening this week so you can have fun and network while staying warm and dry. We’ve listed some of the most interesting things happening [...]

View Details

Crowdwatch: Veronica Mars, the Crowdfunding Game Changer

The Veronica Mars Kickstarter campaign can only be properly construed as a legitimate game changer. Six years after an unceremonious exit from television screens, Veronica Mars fans have spoken — they want closure. The Veronica Mars team did everything right as far crowdfunded campaigns go: they set up a modest goal—$2 million—with small pledges (minimum [...]

View Details

← Previous Entries