Google

Display Ads: Dale Carnegie Training


Situation

As part of its ongoing partnership with Magnet Media, the Google Display Ad team was looking to demonstrate the success that Dale Carnegie Training have had with Google’s display advertising solutions in an authentic and captivating way.

Solution

Magnet Media produced a mini-documentary video that expresses Dale Carnegie Training’s mission, passion, challenges, and highlights how Google’s display advertising solution helped them achieve their objectives. Magnet shot and edited a series of stylish interviews with members of the Dale Carnegie Training and Google Display Ad teams, which express the Carnegie brand and vision as well as how Google’s campaign optimizer and ad solutions met its needs.

Result

The Google Display Ad team was pleased with the final video and continues to work with Magnet to produce additional pieces to demonstrate its customers’ successes and tell their unique stories with personality and care.

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