Expert Sessions

Storytelling's Role in Your IPO: Insights & Strategies for Marketing Leaders

April 16, 2024 | New York Stock Exchange

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Storytelling's Role in Your IPO: Insights & Strategies for Marketing Leaders
America/New_York
April 16, 2024 8:00 AM
April 16, 2024 12:00 PM
New York Stock Exchange, 11 Wall Street, NYC - Siebert Hall
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As companies gear up for an IPO, they face a host of critical challenges related to marketing, storytelling, and content creation that can greatly influence the outcome of their public debut. We invite you to the 'Storytelling's Role in Your IPO: Insights & Strategies for Marketing Leaders', a collaboration between NYSE and Magnet. This event promises a morning of key insights designed to educate marketers poised for an IPO.

Join us and transform your approach to public debut with strategies and insights from the very best in the business.


Featured Speakers


Why Attend?

Learn

Unlock the secret to a triumphant Initial Public Offering (IPO) with this exclusive opportunity to learn from the masters of the market. Join us for a pivotal event designed specifically for founders and senior marketers hoping to navigate the complex waters of an IPO. 

At the heart of our event - an unmatched chance to gain wisdom directly from a stellar lineup of speakers. Learn the intricacies of IPO marketing from strategists at Magnet who boast over two decades of crafting narratives that captivate and compel. Absorb insights from leaders within the walls of the New York Stock Exchange (NYSE), where market trends are not just observed but made. 

Dive deep into the mechanics of billion-dollar IPOs with J.P. Morgan, who have been the architects behind some of the most successful public debuts. And hear firsthand from the CMO at Klaviyo, on their journey and what it took to emerge victorious on the other side.

Don't miss out on this rare opportunity to elevate your company's IPO journey from good to legendary.

Get Inspired

2024 marks a year where technology and growth transform the finance sector, offering new ways to genuinely connect and support people and businesses. Through innovative financial tech, we're not just advancing; we're enabling our clients to do more, understand their needs better, and foster real growth. Our commitment lies in empowering businesses to be authentic brands that make a difference. Join us as we navigate this journey of technology-driven advancement, helping you to not only grow but also to create more meaningful impacts in the lives of your customers. Let's together redefine excellence in finance and impact in the fast-evolving financial services landscape.

Join Our Community

We are a community of creative marketers and strategic storytellers, who gather to learn, discuss, and inspire each other. We connect top marketers, tech leaders, and creatives interested in mastering the transition from advertising to brand storytelling, and we provide them access to the latest insights in our trend reports. Become a part of our community of storytellers.


Agenda

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Rachelle Daglis
Hiya Vora
Emily Wang
Hyning Gan
Mariano Russo
Kate Carson
Alexandra Paskowski
Huilin Chen
Cory Schuver
Noelle Abeyta
Jamie Domenici
Brittany Collier
Michael Harris
Monica O'hara
Jordana Pransky
Courtney Engel
Lesley Klein
Latasha Gillespie
Sara Fischer
Don McGuire
Bozoma Saint John
Walter Frye
Aliza Licht
Michelle MiJung Kim
Nadeska Alexis
Akash Vaswani
Sam Saperstein
Frank Renwick
Ali Fakih
Gregg Meyer
Kristan Kirsh
Reshma Saujani
Daisy Auger-Dominguez
Matt O'Dowd
Ari Hayward
Debra Chin
Teri Williams
Nicole DeLaRosa
Malea Otranto
Dr. Marcus Collins
Lola Bakare
Cody Keenan
Maxim Jago
John Cosley
Nakia Swinton
Ty Heath
Tiffany Black
Sami Tauber
Daniel Shugar
Chrysi Philalithes
Natasha Mulla
Sabina Mehmood
Attica Jacques
Chase Griffin
Lois Backon
Kwame Anku
Carly Zipp
Denise Woods
Jason White
Shannon Welch
Alyssa Vitrano Vitrano
Carin Van Vuuren
Sherry Turkle
Gayle Troberman
Erika Trautman
Liz Tran
Farnoosh Torabi
Baratunde Thurston
Jon Stross
Shane Snow
Jeff Severtson
Bakari Sellers
Callie Schweitzer
Bob Safian
Melissa Rosenthal
Jesse Redniss
Asahi Pompey
Dee Poku
Cheryl Overton
Daniel Mitchell
Rebecca Minkoff
Ellen McGirt
Shereen Marisol Meraji
Lauren Maillian
Steve Madden
Robin Li
Kyle Keogh
Michael Joseloff
Kisha Imani Cameron
Julie Hogan
Sofia Hernandez
Fran Hauser
Rosanne Haggerty
Melissa Grady
Amanda Goetz
Brian Irving
Michael Gannon
Mauro F. Guillén
Janna Erickson
Mikel Ellcessor
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