Fandango at Comic-Con

Magnet partnered with Fandango to build out an event activation plan for Comic-Con San Diego.

Magnet developed a strategy for interviewing celebrity talent in a lively environment, producing entertaining content for at-home audiences. In addition to content capture and event planning, we executed a Q&A and live stream via Facebook for viewers to engage with Fandango and Comic-Con, as well as ensuring the content lived beyond just the day of the event.

Magnet created over 10 social assets to accompany this event capture, all from footage obtained over the course of the event.

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